Dive Deeper with Waybetter Marketing: Allow Your Counselors to Work Smarter, Not Harder (with Slate!)

Your counselors are on the front lines of your recruitment efforts. From communicating with students to hosting events and reading applications, they are hard at work throughout the cycle. Slate supports the key facets of their day-to-day responsibilities, but it can be hard for counselors to navigate and even more difficult for leadership to monitor and track staff performance.

Let Waybetter show you how to create a custom portal that will serve as the ultimate "counselor enablement" tool and become a centralized hub for all prospect information and insights. We'll talk through how we created something that:

- Optimizes counselor process with data-backed features
- Acts as a centralized hub for all prospect information and insights
- Provides counselor-specific task suggestions for all funnel stages
- Encourages action by showcasing a staff leaderboard of activity metrics
- Revolutionizes the approach to managing counselor productivity
- Gives VPs visibility into counselor productivity, strengths, and training opportunities

Presenters: 
Allison Leatherbury, Waybetter Marketing
Clay Myers, Waybetter Marketing