Thursday, October 6, 2022 at 2:00 PM until 3:00 PMEastern Daylight Time UTC -04:00
Above all, practitioners want to understand Gen Z. Gaining insights into students’ real questions and concerns throughout their higher ed decision-making process should and can be a seamless endeavor. Colleges and universities no longer need to wonder what makes their students tick. They can now learn about their interests in topics like career progression, course structure, and living accommodations through digital recruitment tools In this session, Unibuddy will share our machine learning-powered analysis of millions of messages that showcase what students truly care about, when discussions are happening, and how those topics differ based on individual demographics. We’ll also share success stories from our 500+ university partners to illustrate what all of this means for institutions. We'll also be joined by one of our university partners who combines the use of both Slate and Unibuddy, to provide a seamless, authentic, and personalized student experience. Attendees will come away with a fresh, new perspective on the perspectives of Gen Z students, and some tips on how to harness their tech stack to authentically engage with these students. Presenter: Rachel Martin, Unibuddy
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